Kamis, 07 Februari 2019

SaTT – Project Review



Hello everyone, this new post I want to introduce about a very interesting and good project that is SaTT, and for more details, let's just go to the following discussion:

About SaTT

The SaTT is a «token utility» based on blockchain technology that allows exchange of advertising and audience payment.
SaTT is regulated by a Smart Contract which lists advertising offers with all data held securely in the Ethereum blockchain.
The Smart Contract sets the conditions for participation in campaigns, quantifies the success, and guarantees the final renumeration.
The Ethereum blockchain is fast, inexpensive, safe and versatile allowing distribution of rewards on the internet traffic market more equitable by removing all the constraints induced by centralized intermediaries.

Project objective

The main goal of the creators of the SaTT project is to develop a unique system that provides relatively inexpensive advertising with the most transparent payment and fair remuneration for advertising agencies based on performance indicators.

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Principle of operation
The SaTT platform is a project created on the basis of the Ethereum Blockchain, within the framework of which product manufacturers are able to place the most effective advertising of their goods.
The actors within the framework of this platform will be:
  • advertisers and product manufacturers;
  • advertising agency;
  • observers.
The first and most significant participant of the platform is the advertiser, who will be provided with a graphical interface for interaction with other persons, where he will be able to:
  • create an advertising campaign by selecting the type of advertising and the desired resource for placement (Instagram, Facebook, YouTube or others), in parallel, specifying the number of clicks and clicks on the link;
  • choose an advertising Agency or a person who checks the terms of the contract;
  • sign a smart contract;
  • to check the quality of advertising;
  • find out the statistics of views and the effectiveness of the advertising product.

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The second participant of the platform will be advertising agencies that will search for an interested audience and advertise on social networks and various resources. Through the use of Blockchain technology and smart contracts, they can be sure that the advertising company is financed and if all the conditions of the transaction are met, in the form of a certain number of clicks and links, they will receive their funds.

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The Problem

Until now, there was no simple and effective offer to meet this need: it was human work, agency work. Advertisers and publishers in many ad networks must rely on centralized ad agencies without being able to verify the statistical results provided, which can be skewed making campaigns more expensive. In the case of a technical failure on a centralized platform, all ad campaigns stop working until the incident is resolved and if a centralized network is hacked, hackers can access all accounts in the system.

The traditional business model of traditional and centralized advertising agencies is based on a prohibitive cost of entry and monthly billing for the services provided. The minimum fee for using their interface ranges from several hundred to thousands of dollars per month and affiliate commission payments can take several months, resulting in significant transfer fees and can even be blocked in the event of a minimum billing bill.

Our Solution


The blockchain is a decentralized and distributed database that guarantees the integrity of data and transactions. Thanks to the blockchain, advertisers and their campaigns are not connected to each other. Thus, they are not all affected by hacking or malfunctioning. Thanks to the Smart Contract SaTT, ads and transactions are governed by modules of autonomous beings secured by the Ethereum blockchain. In the event of a malfunction of a module or Oracle, the integrity of other advertisers’ ads is preserved.
The transaction cost is divided between encryption and Oracle modules according to the needs. Therefore there is no minimum monthly billing. The competition between Oracle modules guarantees a high level of service and competitive rates. By using SaTTs, payments are immediate as soon as the success criteria are met. Payments are not subject to transfer fees or currency conversion fees, providing the industry with significant cost savings.

How It Works

The Smart Contract SaTT allows the advertiser to run ads based on its performance goals and can track the evolution of its advertising campaign on the interfaces that it used to use as Google Analytics, Instagram, Facebook Analytics thanks to Oracle module connections relaying information between the Smart Contract and a data source to define the parameters of a transaction. Thanks to the blockchain, the publisher is guaranteed that the campaign is provisioned and that it will be paid as soon as it satisfies the conditions set by the advertiser or the campaign end date defined in the transaction. Once the objectives are achieved, the Smart Contract triggers the transaction automatically and the specified funds are transferred directly to its portfolio net of the commission paid to the Oracle modules.

Blockchain and Tokenized Economy
The Smart Contract SaTT works in a decentralized and distributed way. The blockchain will include all current offers allowing any API or platform to perform operations whether it is the creation as part of an ad builder, the display to make an ad directory, or in Oracle for example by providing the statistics needed to validate and quantify the transaction. To make the SaTT more liquid, we will install the PayBySaTT function on our application store and offer an SDK for third-party developers so that many products and exclusive events are payable in SaTT.



Conclusion

The SaTT platform, which allows advertisers to pay only for effective advertising, is able to attract many manufacturers of goods, as it will save them huge sums. No less attractive it will be for advertising agencies, as they will get confidence that the advertising company is financed and for the work done they are guaranteed to receive their reward. Given all this, the platform is able to gather a huge audience, so investing in its development can be profitable.

You can join or participate in the SaTT sales crowd through the following links:
author:
Asarab
BTT Profil link: 
0x154089cb313479C0d698Fad2D29eFb9a71d67bo6
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